4 Simple Rules for Local Business
Now a day Internet marketing in constant get more competitive and global organic search engine rank more harder to achieve , after Google released a new algorithm named "Pigeon Algorithm" to provide more relevant and accurate local search engine result and close to old search engine signals, a lot of small local business start to target their local markets. Google said that new algorithms tied with their search engine capabilities include hundreds of ranking signals, which they use in web search features like spelling correction, grammar, synonyms, and more.
Simple Rules for Your Local Business
Logically, conclusions of importances of Local Business optimation:
- If some people want to buy electronics equipment, they will visit the nearest local stores.
- People would prefer to buy in the local store than an online store, and even the price is higher.
So, here about simple rules to improve your local business presence on locals search results:
1. Use keywords to target local areas
Since local search is less competitive than global search, the local electronics store will have to compete with the world electronics store virtually so to let your local customers know about it so that you will use targeting keywords like "Electronics Store in Sydney." These keywords will only have to compete with another "Electronics Store in Sydney" only.
2. Submit your Local Business to Directories
To win a competition on locals' search you need to drive more local visitors and try to get listed on free local directories like Google Place, Yahoo Local or Yelp, people will use a directory to find locals business they wanted to know.
3. Register Domain Names with your local extension
As Google said the only way domain extension have effect if they targeting their Geo Locations, that means if you want to target specific country like Australia you need to purchase a Domain name (gTLDs) with an extension ".com.au" or for more specific you can purchase a domain name with ".sydney" extension.
4. Claim Your Local Business
People would love to know more about your "Electronics Store," you can share your business Name, Address, Phone or E-mail, and your Business Direction Maps, by sharing about your business information, people easily to find your store.